Fitted furniture company Sharps is set to appoint Neverland to handle its creative account following a competitive review, handled by The Aperto Partnership.

Final pitches took place last week, with Neverland taking on TBWA\Manchester, St Luke’s and Quiet Storm.

The Behaviours Agency has handled Sharps’ creative work for 15 years. Sharps will continue to work with the shop, but Neverland will develop a new brand platform.

Ben Hitchcock, group chief marketing officer at Sharps, said: “We were hugely impressed with all the agencies that took part, but Neverland clearly demonstrated a bold and enduring proposition that when combined with excellent chemistry made them the right choice for Sharps as we move forward as a brand.”