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    News

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NatWest picks IPG as it consolidates media and creative account

NatWest Group has consolidated its creative and media planning...
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The Aperto Partnership runs pitch for Sharps creative account

Fitted furniture company Sharps is set to appoint Neverland...
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Starling appoints Manning Gottlieb OMD after three-way contest

Digital challenger bank Starling has appointed Omnicom Media Group...
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BBC

BBC awards £300m media buying and planning contract

The BBC has awarded its media planning and buying...
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Merlin

Merlin Entertainments awards global creative and media business

The Aperto Partnership has supported Merlin Entertainments to appoint...
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Morrisons

Morrisons moves £60m media account to Zenith after pitch

Morrisons has appointed Publicis Media agency Zenith as its...
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M&S

The Aperto Partnership helps M&S extend Mindshare relationship

Marks & Spencer has renewed its media buying and...
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sky

Sky confirms results of £341m European media pitch process

Sky has confirmed the result of its European media...
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pets at home

Pets at Home switches £19m media account after agency review

The Aperto Partnership has supported Pets at Home UK...
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sharps

Sharps switches £20m media account to independent agency

Fitted furniture company Sharps has appointed independent media agency...
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Sky shortlists three of the biggest agency networks in a media review

Sky has shortlisted three networks in its European media...
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Alzheimer’s Research UK consolidates media business

Alzheimer’s Research UK has consolidated its £3m media planning...
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L’Oréal shortlists three agencies in UK media review

L’Oréal has shortlisted three agencies in its UK media review....
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What does the Pitch Positive Pledge mean in practice?

Andrew Mortimer, Managing Partner Brands should be wary of...
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Scott Moorhead

Will more agencies move to a holding company solution?

Scott Moorhead, Managing Partner “There is nothing permanent except...
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Polaroid Appoints Global Digital Media Agency Brainlabs

Polaroid Appoints Global Media Agency Brainlabs Polaroid has chosen...
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Financial Services Compensation Scheme appoints Republic of Media

Financial Services Compensation Scheme appoints Republic of Media Campaign,...
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Rightmove

Rightmove appoints Wavemaker to UK media account

Rightmove has selected Wavemaker UK to be its new...
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Medialab wins Save the Children UK’s ‘multimillion-pound’ media account

Medialab wins Save the Children UK’s ‘multimillion-pound’ media account...
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aperto partnership tui

TUI appoints media agency to consolidated global account

TUI appoints media agency to pan-European account Campaign, 5th...
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aperto partnership specsavers

Specsavers shows commitment Pitch Positive Pledge

Specsavers shows Pitch Positive Pledge commitment with OMD reappointment...
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Should more brands follow Specsavers’ example and ditch the pitch?

Should more brands follow Specsavers’ example and ditch the...
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Should brands contribute more to the cost of pitching?

Should brands contribute more to the cost of pitching?...
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aperto partnership fidelity

Fidelity International appoints global media agency

Fidelity International appoints global media agency Campaign, 25th May...
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William Hill puts odds on Wavemaker following media pitch

William Hill puts odds on Wavemaker following media pitch...
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aperto partnership saga

Saga appoints iProspect to £30m consolidated media brief

Saga appoints iProspect to £30m consolidated media brief Campaign,...
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Postbox

The Aperto Partnership supports Royal Mail media agency review

The7stars is poised to win the UK media planning...
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Dench

UM wins Moneysupermarket Group media review

Moneysupermarket Group has appointed UM to handle media planning...
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DLG

Direct Line Group picks Carat to handle media account

Direct Line Group has chosen Dentsu’s Carat to handle...
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Virgin Red

Virgin Red global media review managed by The Aperto Partnership

Virgin Group reward club Virgin Red has appointed Carat...
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Pitch positive

The Aperto Partnership supports ISBA’s Pitch Positive Pledge

IPA and ISBA launch Pitch Positive Pledge 11 May...
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M&C Saatchi Sport & Entertainment scores Barclays sports sponsorship

M&C Saatchi Sport & Entertainment scores Barclays sports sponsorship...
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Bensons for Beds media review managed by The Aperto Partnership

Bensons for Beds media review managed by The Aperto...
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Mediatel feature: How Farfetch pitched media differently

How Farfetch pitched media differently Mediatel, 6th January 2022...
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Wavemaker in the saddle for global Zwift brand media brief

Wavemaker in the saddle for global Zwift media brief...
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aperto news_campaign

Are global pitches that consolidate media a sign of things to come?

Are global pitches that consolidate media partners a sign...
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Goodstuff wins Spencer Matthews’ CleanCo spirits media account

Goodstuff wins Spencer Matthews’ CleanCo spirits media account Campaign,...
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apreto news_farfetch

Mediahub UK wins Farfetch global media planning and buying

Mediahub UK wins Farfetch media account Campaign, 12th September...
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apreto news_marketing week

Can marketers restore trust and transparency in agency relationships?

Can marketers restore trust and transparency in agency relationships?...
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apreto news_zwift

Zwift launches search for global brand media agency partner

Zwift searches for global brand media agency Tuesday 29th...
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ISBA & Enders Television advertising ‘evolving the model’ report

The Aperto Partnership were one of the experts who...
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BHF

The Aperto Partnership supports British Heart Foundation media review

BHF shortlists agencies in media agency review Tuesday 20th...
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aperto news_scott moorhead

Scott Moorhead discusses whether the role of media agencies is at a crossroads

Scott Moorhead discusses whether the role of media agencies...
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aperto-uktv

UKTV announces competitive media agency review

UKTV is reviewing its media agency contract, currently held...
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Can an agency be a brand advisor and media owner at the same time?

Can an agency be an impartial brand advisor and...
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Key ISBA partner relaunches as The Aperto Partnership

Andrew Mortimer and Scott Moorhead team up
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Campaign Magazine announces the launch of The Aperto Partnership

Helping advertisers get the very best value from their...
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The Aperto Partnership launches

Helping advertisers get the very best from media
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